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Erik Hoffmann
Erik Hoffmann
VP Products at Mirror42

Mirror42
VP Products Mirror42

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What's a KPI? Amazing answer.

Posted about 1 year ago

I very much like this answer by Mark DiSciullo on the question in our Answers section: How can you identify key performance indicators?

“When a metric’s movement going up or down causes everyone to be called into a conference room and asked “what’s going on here?”…then it’s most likely a KPI. Otherwise, it’s not a KPI it’s just an interesting metric.”

Kudos, Mark.

http://kpilibrary.com/qna/questions/2918/how-can-you-identify-key-performance-indicators

KPI Dashboard

Comments (4)

Gary Dowley
Gary Dowley
Alstom Grid

Best definition I’ve heard!

Posted about 1 year ago | permalink
Joshua Katinger
Joshua Katinger
Accession Media, LLC

That is a great answer and it made me smile. However it is flawed. I’ve always held the belief the page views is not a kpi, just a metric. However if you work for or with an ad-supported website and page views drop, boy do you see a lot of action in the conference rooms!!! Just ask Jason Calacanis over at Mahalo!

Posted about 1 year ago | permalink
Christopher Dickinson
Anonymous
Director at Quality Office

We’re struggling with KPIs, not in devising them but in limiting the number the boss wants. I posted this on the Exec notice board and it had an immediate effect. We now have priority KPIs and the nice to know metrics list. Just got to get the boss to only review the KPIs and not the metrics list.
Thanks for posting this little gem.

Posted about 1 year ago | permalink
John Oloche
John Oloche
NB Plc

Hey Josh, I don’t think the answer is flawed. You just identified No of Page Views as a KPI. KPI’s are metrics but not all metrics are KEY Indicators!!

Posted about 1 year ago | permalink

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